Primary Tag Domination
In my Lens Publishing Checklist as well as in previous posts, I have repeatedly emphasized the importance of the Primary Tag in Squidoo.
Every one of your tags will include your lens on the related tag page. The Primary tag also is included on tag pages but only if it is also a normal tag. (I know, confusing and weird. Just repeat your Primary Tag once in the main tags, it will save you lots of heartache).
Without getting too terribly deep into linking and link quality and link density and all those other SEO terms, this is why tagging is important:
Tags allow you to use them as your ‘lensroll’ so to speak while allowing you to keep your lensroll open for whatever Squidoo fills it with.
Oh yea, one more thing. Lensroll slots are filled by searching for lenses with the same Primary Tags.
�Here’s an example:
First page of Tag Results for Tom Petty:
Ok, you can see that I have 8 of the top 10 lenses with the tag Tom Petty (Well…more like 16 of the top 20
). Now, what does this do for my lensrolls on my lenses? Creates dynamic, topical, useful and relevant links… to more of my content.
Here’s the lensroll from a random Tom Petty lens of mine. I did not manually choose the lensroll (that would take away my evergreen content!). Instead I just let Squidoo pick what to fill the lensroll and the lens footer slots with.


Guess how many of those 7 lenses are mine?
Yep, all of them.
And because of the lensrolls (among other things) they have as much dynamic content as possible to keep the big G interested.
I expect there may be some questions about this so feel free to drop a line or stop by the Squidoo chat room after 6pm CST or so and I should be around.
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