The New Web is a Platform
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With the recent releases of TwittrStrm and a Facebook Connect feature for Squidoo accounts, Squidoo continues to establish itself as a truly unique player in the new web.
As the web has developed over the past decade, what you know (content) and who you know (links) have become established signals for helping people find and use information they need.
In the past two or three years a new breed of signals have quickly developed. In their infancy they took the form in social networks such as Bebo, MySpace, and Friendster. As the area has matured, the real value has emerged in the form of platforms that help enable communication and the transmission of ideas in new ways - the platform.
Some of the new platforms that are making up the web have the potential to be incredibly powerful. Sites and tools like Twitter, Facebook, Yahoo’s Open Services, Amazon’s service and cloud computing options, etc are providing unprecedented levels of raw data, resources, and reach to individuals.
Companies that don’t understand and leverage the third leg of the new web (platforms) are going to find themselves falling behind. However, I have a feeling that the drop off won’t be slow and lingering like many business cycles in the past. The new tools provide power to too many people, too easily.
These powerful new tools have one area that is wide open right now, and maybe Squidoo can fill that void. Distributing your content by leveraging these new platforms may sound easy, but it’s still very difficult to reduce the signal to noise ratio when everyone else is distributing massive amounts of content using the platforms (and it’s already begun).
What is needed is a filter. Some human intervention perhaps.
I think that whoever figures out how to leverage TwittrStrm (or any lens) to capture the essence of a conversation and then is able to reach people that care about that conversation through Facebook (and others) is going to be able to effect change in a big way.
Can Squidoo use it’s platform to help crystalize, filter, and provide perspective on the huge flood of data that’s flowing through these other platforms?
Can you?
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Comments
I think it’s cool Squidoo is incorporating social media into it’s platform, however, it is up to the individual lensmasters to use social media effectively. I’ve seen one too many lensmasters do nothing but tweet their lenses being published or updated. That will get ya nowhere quick!
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Thanks for posting the link to the Squidoo Connect lens. Honestly, I couldn’t make heads or tails of it til I just read the comments on it.
As for a filter. If they could just filter out those who don’t participate somehow, that’d be fab. The persons who continually add to and abuse the stream are clearly not participating in it. Or they would see what a nuisance they are. errgh… I think it’s up to the participators to unfollow/delete the users who abuse, unfortunately.